Michael Sing joined Schneider Electric (Australia) in 1994 as a PLC and SCADA Engineer after completing a Bachelor of Electrical Engineering at the Central Queensland University. During his time as a PLC and SCADA Engineer he worked mainly on mining projects.
Over the next 10 years, Michael held a number of roles including End User Sales and Support, Industry Sales Manager and more recently as the National Sector Manager for Mining. In this role as he was responsible for creating and coordinating the national strategy for the Mining Industry for Schneider Electric Australia.

In his current role as Marketing Director of Mining Metals and Minerals, Michael works with Schneider Electric teams around the world to ensure that we continue to understand and meet the process automation needs of our Mining Metals and Minerals customers.